~ Auspicious festivities for Ramzan and Onam ~
June 2016, Kerala: Blackberrys, the leading menswear brand in India, launches theall newcollectionexclusively for the audience of Kerala. To celebrate the festive spirit of Ramzan and soon approaching Onam, Blackberrys got the very talented and suave Asif Ali to be their brand ambassador. The collection pertinently named ‘Khushamadid’ and ‘Utsavam’ is created only for Kerala market, which beautifully marries the brands and customer’s fashion sensibilities and needs.This region specific campaign aims to bring the brand closer to the local audience and thereby increase the interaction.
Owing to his charming sense of fashion, AsifAli is a sure head turner. This is second time that Blackberrys has associated with Asif; first time was when he was a show-stopper at a Blackberrys fashion show in Trivandrum.
The new festive collection -Utsavam and Khusamadid includes a wide variety of Suits, jackets, tuxedos, shirts and other accessories for an impeccable look. Keeping in mind the festive arena the collection targets the growing and highly potential market in Kerala with a range featuring well crafted designs in high grade quality fabrics.
Talking about the associationAsif Ali said, “I am very excited to associate with Blackberrysfor their festive campaign and glad to be able to connect with the brand which is known for its fashion & style across the country. The campaign displays wide range of collection in a festive setup.”
Nikhil Mohan,Founder Director, Blackberryssaid, “We are happy to associate with AsifAli who has an effortless style and his dressing is impeccable.We believe he strongly compliments our collection and this association will help us reach Keralawhole-heartedly this year.”