Bangalore, 23rd March, 2016: Brand Factory, India’s leading discount chain, a part of Future Group, gifted the city its 8th store today at Banashankari. With this store launch, Brand Factory also completes 10 years of business.  The store was inaugurated by leading Kannada actress, Radhika Pandit and Mr Suresh Sadhwani, Business Head of Brand Factory.

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The new store spread over 17,000 sq ft., is a one-stop shopping destination for best brands at best discounts, at Banashankari offering over 200 fashion brand such as Pepe, UCB, Raymonds, Levis, Lee etc. with the best-in-class experience. Brand Factory provides more than 16 categories of merchandise like men’s formal’s, men’s casuals,  youth wear, women’s western & ethnic, sportswear, footwear, accessories, kids wear, luggage & more and caters to every shopping need at discounted prices, throughout the year.

Speaking on this occasion, Mr. Suresh Sadhwani, Business Head, Brand Factory, “This is a big occasion for us as we successfully complete 10 years of business, re-establish our position as India’s only large format discount store and also launch our 8th store at Banshankari. Bangalore has always featured as a key market for us as the city holds huge potential. Bangalore has a mix of people who are brand conscious, fashion conscious and value conscious at the same time. This is a perfect match for our offering.  It has a blend of young working population who dress to look good and with some of the best colleges, Bangalore also has a huge youth population from all parts of the country. We offer value to all of them.”

Radhika Pandit, the chief guest at the event said, “We Bangaloreans are very particular about our fashion, brands and style quotient. The opening up of the Brand Factory store at Banashankari will give the people one more destination to shop for brands at best discounts and a great experience. The collection of branded clothing at such amazing discounts is an absolute treat for everyone.

The Brand Factory proposition of offering best brands at best discounts helps in bringing about value shopping to their customers, by helping them to experience smart buying in a more comfortable atmosphere, all under one roof. Top Indian as well as International brands such as Jealous 21, Arrow, Esprit, Van Heusen, Levis, Pepe Jeans, Gini and Jony, and much more are offered at discounted rates ranging from 20% to 50% throughout the year.

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