Todays fashion at yesterday’s price



BangaloreEasybuy launched its Spring Summer 2016 – a vibrant and trendy collection at an affordable price. easybuy has launched its new easybuy delivers todays fashion at yesterday’s price. Quality clothing and accessories for all age group in 2-tier 3 cities of India Spring summer collection starting 1st Feb 2016. Landmark Group India has launched its new value apparel retail format. “Easybuy”   targeting   the upper middle class and  middle class families which comprise of semi urban India .The customer segment  here wants to be trendy  but have a  limited spending power and have  a restricted choice of outlets.
Easybuy stores bring trendy styling with aggressive pricing under the positioning: Super style, Super price”. Easybuy exclusive stores are of 5000-6000 sft size and have a wide range of quality clothing covering Menswear, Ladieswear, kidswear, Footwear and Accessories under “Easybuy” label. Easybuy label is also launched in all Spar Hypermarket stores in India to service their customers.Spar stores are spread across Bangalore, Chennai, Delhi NCR, Pune and other key cities in India.The Easybuy range has over 1000 styles in the price range of Rs. 69 to Rs. 699. The product range is trendy with integrated design and colour palette for the season and at the same time appeal to the local sensibilities through appropriate styling.